The Problem: Most local businesses are invisible at the exact moment someone's ready to buy.
Nearly everyone checks Google before they walk in or pick up the phone. They look at your photos, your hours, your reviews, your spot on the map. And in those few seconds they decide whether you're worth the trip.
The trouble is that most small businesses never see what that search actually looks like. The photos are years old or there aren't any. The hours are wrong. There's no map pin, or the listing belongs to a competitor who simply showed up better. None of it means your work isn't excellent. It just means the customer never got far enough to find out.
The Fix: It isn't more advertising. It's being findable and worth choosing.
I don't write about problems. I fix them. The businesses that win locally aren't the ones spending the most on ads. They're the ones who show up cleanly when someone searches nearby, look professional the second they're found, and have the reviews that make choosing them feel safe. That's the whole game, and it's very fixable.
What I Do: Six things, done for you.
1. Get found on Google.
I set up and optimize your Google Business Profile and local search presence so you appear when someone nearby searches for what you offer. As a Level 6 Google Local Guide, I know what Google rewards and what quietly buries you.
2. Photography that sells.
I'm a working photographer. I'll shoot your space, your work, and you, so your listing and your site look like the real, trustworthy business you are, not a stock-photo stand-in.
3. A simple website that earns trust.
A clean, one-page site that tells people who you are, what you do, and how to reach you. No bloat, no monthly surprises.
4. Reviews that bring customers.
I help you build a steady, honest flow of Google reviews, the single biggest thing that moves you up the local rankings and tips a hesitant searcher into a paying customer.
5. Social media that keeps you in mind.
Most people don't hire you the first time they find you. I set up your social pages and keep them posting simple, on-brand updates, so you stay in front of your neighbors and you're the name they remember when they're finally ready to buy.
6. Email that brings people back.
Your past customers are your easiest next sale. I set up a friendly email list and the kind of useful, low-key notes that turn a one-time visit into a regular, no spam, and nothing you have to write yourself.
About Susan...
I'm Susan, and I work right here in eastern Connecticut. I bring three things most marketers can't: a photographer's eye, Level 6 Google Local Guide status that almost no one else has, and Google certifications in digital marketing and SEO. Behind all of it are thirty years of understanding why people choose what they choose, which turns out to be exactly what local marketing is really about.
When you hire me, you get a person who picks up the phone, not a ticket number in someone's queue three states away.
Statistically, as a Level 6 local guide I've written over 100 reviews of businesses and submitted over 130 photos which presently have over 2.4 million views.
Our 3 Step Plan to Help Your Business
Step 1:
I take a free look at how your business currently shows up online and tell you, plainly, what's working and what's costing you customers.
Step 2:
If it makes sense to work together, I give you a clear plan and a flat price, no long contracts and no jargon.
Step 3:
I'll implement our plan to elevate your business and you get found.
Done.
Result guarantee
If results don’t improve within 60 days, we’ll refund you or extend our service at no cost
Thanks to our results guarantee, you take no risk: We continuously optimize your campaigns until you achieve noticeable improvements in your key figures.
Here's my offer:
Start with a free look.
No pressure, no pitch.
Before you spend a dollar, let me show you exactly how your business appears to a customer searching right now, and the two or three changes that would help most. If you want my help after that, wonderful. If not, you walk away with a clear picture and no obligation.
Pull up a chair. Let's elevate your business.